Tag Archives: google toolbar

Much ado about PageRank

There are those in our industry who will tell you that PageRank is dead. I’ve been reading a lot lately about how we are

supposed to ignore the green bar in our browser but you know
what? I disagree and I’m going to tell you why.

For those who don’t know, PageRank is Google’s way of
determining a website’s worth based on the number of incoming
links it has. In other words, Google counts the number of links
pointing to a site as votes, gen

The Big Google Pagerank Slap – Perception is Everything

Recently Google did a major PageRank update where a lot of sites were downgraded. Many experts believe this PageRank update was Google’s response to link selling – sites which sell links lost points in their PageRank.

Google measures all web pages on a scale of importance from 0 to 10, which is shown in a small green pixel bar on browsers carrying the Google Toolbar. PageRank is “